JUST IN: Jaguar sales plunge 97.5% in Europe, after disastrous ‘Copy Nothing’ woke rebrand.
The company sold just 49 cars in April 2025 throughout Europe, following backlash over the companies rebrand.
Jaguar’s Europe sales plunged from 1,961 units in April 2024 to just 49 vehicles in April 2025.
Source: European Automobile Manufacturers’ Association (ACEA).